A complete GoHighLevel system designed to turn aesthetic inquiries into nurtured, booked, and re-engaged consultation opportunities.
EXPLORE THE SYSTEM ↓Explore the live landing page and experience the complete consultation journey.
VIEW LIVE LANDING PAGE ↗Aesthetic businesses can receive inquiries from people who are interested but aren't immediately ready to book. Without a structured follow-up system, those opportunities can easily fall through the cracks.
A prospect submits an inquiry but doesn't receive timely or consistent follow-up.
Manual follow-ups can become inconsistent when staff are focused on appointments and daily operations.
Leads who cancel or miss appointments may never receive another opportunity to rebook.
Without a connected system, potential consultation opportunities can disappear between inquiry and booking.
I designed a connected GoHighLevel system that captures every inquiry, follows up automatically, manages appointments, and gives missed opportunities a path back to the booking calendar.
Converts visitors into consultation inquiries.
Captures treatment interest and client goals.
Organizes every lead and opportunity.
Automatically follows up with new inquiries.
Moves interested leads into a confirmed appointment.
Sends an automated reminder before the consultation.
Re-engages leads who miss their appointment.
Every stage is connected through GoHighLevel, so the next action happens automatically based on the lead's behavior.
Instead of asking visitors to simply submit their contact information, the GlowWell consultation form captures meaningful information about what they want to achieve.
Identifies the treatment or service the lead is most interested in.
Captures the outcome the lead wants to achieve, helping the team understand their needs.
Converts interested visitors into contacts that can immediately enter the CRM and nurture sequence.
Help us understand your goals so we can personalize your consultation.
Once a visitor submits the consultation form, the lead enters GoHighLevel and is organized inside a dedicated pipeline so every opportunity can be tracked from inquiry through consultation and follow-up.
The GlowWell system automatically responds to new inquiries, nurtures leads who haven't booked, confirms appointments, and creates recovery paths for missed consultations.
Consultation form submitted.
Automated SMS and email acknowledge the inquiry and guide the lead toward booking.
Leads receive additional follow-up if they haven't booked their consultation.
Confirmation SMS and email are sent automatically.
The lead remains in the follow-up sequence until they book or the sequence ends.
If the consultation is missed, the lead receives a recovery message and another opportunity to book.
Once a lead books, the system keeps the appointment visible, confirmed, and followed up automatically — including a recovery path when the consultation is missed.
The lead books a consultation through the GlowWell booking calendar.
The lead receives confirmation details immediately after booking.
An automated reminder is sent one day before the scheduled consultation.
The opportunity can move forward toward treatment and conversion.
An automated follow-up gives the lead another opportunity to reconnect and rebook.
The system creates a follow-up opportunity for no-shows, helping GlowWell reconnect with leads without requiring the team to manually chase them.
GlowWell has an automated process for the entire consultation journey — from booking and reminders to no-show recovery and rebooking.
GlowWell's system was designed to connect lead capture, CRM organization, appointment booking, follow-up, and recovery into one streamlined process.
New inquiries require manual follow-up.
Lead information can become scattered.
Appointment reminders depend on staff remembering to send them.
Missed consultations can be forgotten.
Leads are captured and organized automatically.
Treatment interest and goals are stored in CRM.
Booking confirmations and reminders are automated.
No-shows have a recovery and rebooking path.
New inquiries can receive an immediate automated response instead of waiting for manual follow-up.
Every opportunity has a defined CRM stage, making the consultation journey easier to monitor.
Leads who don't immediately book or miss an appointment have automated follow-up paths.
A connected system gives the team more visibility, creates consistent follow-up, and helps every qualified lead receive the next step.
The GlowWell system connects lead capture, CRM data, automated communication, appointment scheduling, and recovery into one organized client journey.
Free Aesthetic Consultation
Treatment interest + main goal
Centralized contact and opportunity management.
Automated SMS, email, waits, conditions and follow-up.
Lead schedules an available consultation.
Automated recovery creates another opportunity to reconnect.
Instant responses, confirmations, reminders and recovery messages.
Consultation confirmations and nurture communication.
Gives the team visibility into each lead's current stage.
A single connected workflow designed to keep every consultation opportunity moving forward.
The GlowWell project combines funnel strategy, CRM organization, automation, appointment management, and lead communication into one connected system.
Used as the central CRM and automation platform for the entire GlowWell lead-to-appointment journey.
Designed a consultation-focused landing page with clear messaging and conversion-focused CTA.
Built lead qualification fields for treatment interest and the prospect's primary aesthetic goal.
Organized opportunities into defined stages so the consultation journey remains visible.
Built conditional workflows for lead nurture, appointment reminders, and recovery.
Connected the consultation booking experience with automated confirmation and reminder flows.
Created automated communication for immediate response, nurture, confirmation, and recovery.
Every component was designed to work together — from the first form submission to appointment recovery.
A strong funnel gets attention. A connected system makes sure the opportunity doesn't stop there.
From lead capture and nurturing to appointment booking and recovery, every step can work together.
Funnel Strategy
CRM & Automation
Lead & Appointment Management